I'll share my experience from building a website for 4 million unique users.
→ Which texts improve conversion rates and which support SEO
→ How we improved our e-mail click-through rate by 14%
→ What are the most common ways to spoil a text for the web
→ How to make Google love your content. <3
If You want your texts to be efficient and your site to be frequently indexed by search engines, come and listen!